Beyond search, there are two places a shopper can find you without looking: our buyer newsletter and our Editor Picks collections. One you opt into, the other you earn.
The Spotlight Offer
Our newsletter goes to thousands of subscribers with a 10% off code. Opt in and your products are included. Go to Marketing, then Spotlight Offer, tick Include my products in the Spotlight Offer and click Save preference. The page shows the current newsletter code once you are in.
Read these before you opt in:
- Opting in includes all your products, not a selection.
- You absorb the 10%. It comes off your earnings, not the marketplace.
- Products already on sale are left out automatically, so nobody gets a double discount.
- Each customer can use the code once.
- You can switch it off at any time. Orders already placed are not affected.
If your margins are tight, check that 10% still leaves you comfortable before you tick the box.
Editor Picks
Editor Picks are curated collections at crafters.market/editor-picks, put together by the team around a season or a theme: autumn, Christmas, Mother’s Day and so on. They are shared on social media and in the newsletter. There is no form to apply; the team chooses from what is listed.
What gets a product picked is the same as what gets it sold:
- Three or more clear photos, the first on a plain background.
- A complete description with materials, size and how it is made.
- In stock, with a price and a dispatch time you can keep.
- Attributes filled in, so it shows up when the team filters by colour, material or occasion.
Collections also feature a maker. To be in the running, your shop needs a cover banner and a description of a few sentences under Settings, then Store. If you are picked, expect a bump in views; keep stock up to date so nobody is disappointed.